MultiChoice has launched DStv Internet in South Africa, marking its expansion into the internet access market alongside its pay-TV services.
The move is expected to bring more value to customers and diversify its offering as part of MultiChoice’s ongoing evolution from a traditional video entertainment business.
MultiChoice delivers DStv, GOtv and Showmax to more than 20 million households across 50 countries in Africa, with the convenience of being able to enjoy content anytime, anywhere via satellite or streaming.
DStv Internet is a fixed wireless access service, which means that customers can now get connected to the internet with a SIM card and Wi-Fi router, a perfect option for those who do not have fibre in their residential area but want to access the internet regularly using various devices in their home.
“With Fixed LTE from DStv Internet, if you have decent network coverage, you’re covered. Forget about laying copper or fibre to your door, just plug-in and you’re good and ready to go!”DStv
The internet includes an exclusive new premium service called DStv Trusted Home, an AI-driven network security and Wi-Fi management solution developed jointly by MultiChoice’s digital platform security subsidiary Irdeto, and Minim the creator of intelligent networking products.
The DStv Trusted Home not only comes with an iOS and Android app that puts subscribers in control of their Wi-Fi connection, but it also protects consumers’ home network from online security threats and malicious attacks and keeps children safer online with parental control features.
As part of the launch of DStv Internet, the first 20 000 customers will receive a free 12-month subscription to the DStv Trusted Home app. After 12 months, customers will have the chance to opt-out or add a monthly charge of R30 to their DStv Internet bill.
As you were probably guessing, MTN has been selected as MultiChoice’s network partner for this service.
Customers can now choose from three data packages, which are 25GB, 110GB, and 220GB. DStv customers have the benefit of choosing from bundled offerings that include data options with their DStv subscription package, making it easier to stream their favourite content on any internet-connected device.
This is clearly a bold and brilliant move by the pay-tv giant, only time will tell when the idea can be shared across other parts of the continent.